Generation Air
Dazed x Nike
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Executive Creative Director: Frederick Paginton
Director: Actual Objects
Art Director: Lauren Harewood
Producer: Lauren Ford
Creative Agency & Productio: Dazed Studio
Generation Air is a documentary set in 2053 that charts the rise of a 2023 cultural movement that was energised by Air Max.
Looking back from thirty years on, we mark the anniversary of a brand new silhouette by revisiting the movement as told by the artists who shaped it; Generation Air.
You will remember air.
More…
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